Thursday, September 11, 2008

Phoenix and the LPGA


And now for a few words about the LPGA sponsor problem (and it is a problem not a situation) for Phoenix. Last Thursday in the Arizona Republic golf writer John Davis wrote a piece about the LPGA event in the Phoenix area being in limbo. In his informative piece he quoted Tom Maletis, president of Tournament Golf Foundation, Inc., the responsible party for the event the last five years. Maletis seems a bit out of the LPGA (Bivens) loop.

Evidently Bivens has told LPGA players that there will be an event in Phoenix next March. But Bivens hasn’t told Maletis. And neither has Mike Nichols, LPGA vice president of tournament business affair, who apparently has the ball rolling on finding a new sponsor. Whoops! But to Malestis’ credit, he is taking the initiative. He already has a few potential sponsors lined up which led him to say, “We have talked to at least a dozen companies and a lot of them were big hat, no cattle.” And he followed with this, “If the tour could come to the party with $1.5 million, that certainly increases the prospect of funding the tournament…”

Yes, Mr. Maletis. And if you could cut the corporate cliché double-speak, perhaps someone could understand you well enough to sign on as a sponsor.

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